Your Website Should Be Your Best Salesperson

Working 24/7, Even While You Sleep

Most service businesses rely on word-of-mouth and endless networking. Smart ones build a website that does the selling for them.

Book a free 30-min call

Only 7 spots left for Founding Clients

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The Challenges

Why your website doesn't match your Swiss reputation

You’ve built a successful service business in Switzerland with consistent revenue growth. But your website? It doesn’t reflect that success.
The problem isn't the design. It's the strategy.

Your First Impression Doesn't Match Your Reputation

You've earned trust through years of excellent work. But first-time visitors to your website don't immediately see that level of professionalism.

Your Website Confuses Instead of Converts

Your visitors are ready to hire someone. But confused by unclear messaging and too many options, they're gone in 10 seconds, and choose a competitor instead.

Multi-lingual Confusion

Your clients speak German, French, Italian, and English. Your website speaks to no one clearly.

You Can't Measure What's Working

You invest in marketing, networking, and referrals. But your website doesn't track which efforts bring the best clients.

YOUR 2026 EDGE

A professional online presence is no longer optional. It is the baseline expectation of your premium clients.

Let me look at your current challenges and find the clearest path to growth.

Send an email to Elena
THE 10-SECOND RULE

Your website's first impression decides everything

You have 10 seconds before visitors decide to stay or leave.

BEFORE

Losing Clients in Silence

Visitors leave without telling you why. You never see the opportunities you're missing.

Confusing layout sends them away
Nothing grabs their attention right away
Generic design that doesn't build trust
No clear next step to take
after

Clients Who Get It Instantly

Visitors land, get what you do, and take action. No confusion. No hesitation.

Clear message they get in seconds
Design that builds instant trust
A clear path that leads them to book
From visitor to client, made simple
ABOUT: FROM MEDICINE TO DESIGN

Visitors don't read your website. They feel it

I'm Elena, a doctor turned UX Designer. I spent 3 years at SOPHiA GENETICS creating precision oncology platforms like CarePath, used by clinical centers across 8 countries for critical cancer treatment decisions.

This unique journey taught me that great websites aren’t about pixels. They're about human psychology, how people process information, build trust, and make decisions. That first impression is what turns them into clients.

Now, I help Swiss business owners build an online presence that reflects their expertise and turns visitors into clients.

Book a free 30-min call

Only 7 spots left for Founding Clients

Elena Dulea UI/UX Designer
THE PROCESS

From a waiting website to a selling system

Five clear steps. No surprises. You know exactly what's happening and when.

Week 1

DISCOVER

Uncover what's blocking your sales
Find out why visitors leave without buying
See what competitors do better
Get a prioritized list of what to fix first

Week 2-3

STRATEGIZE

Design your client journey
Map the perfect path from visitor to client
Create messaging that converts
Structure your website for impact

Week 4

DESIGN

Build your visual identity
Design that reflects your quality
Mobile-first layouts
Get your feedback and perfect the look

Week 5-6

LAUNCH

Bring everything to life
Code your website in Webflow
Set up booking and lead capture systems
Optimize for Google and local search

Week 7

OPTIMIZE

Fine-tune for results
Monitor what's working and what's not
Make data-driven improvements
Maximize your conversions
PORTFOLIO

Real projects. Real results

From healthcare professionals to Swiss business owners. The same strategic approach, tailored to every client's needs.

Website Positive OrganisationWebsite Positive Organisation

Consulting · Web Design & Webflow Development

Positive Organisation

Built a complete digital presence from scratch for a Swiss leadership consultant with 25+ years of experience. Strategy, brand, copy, and a bilingual Webflow site designed to convert.

View Project
SOPHiA GENETICS : CarePathSOPHiA GENETICS : CarePath

healthtech · UX Design

SOPHiA GENETICS : CarePath

Designed the user experience for a cancer care platform used by doctors in 8 countries. Made complex medical data easy to understand for better treatment decisions. Reduced decision time by 40%.

View Project
Only 7 Spots left

I'm working with a limited number of founding clients at below-market rates in exchange for  honest feedback.

Pricing & Packages

Choose what your business needs most

Scalable, intentional, and built to grow with you. Websites should adapt to your needs, not the other way around. From strategy to execution, I create digital experiences that are intuitive, impactful, and future-ready.

The Client Magnet

One high-converting landing page designed to do one job: turn visitors into clients.

Who it’s for: Entrepreneurs, personal brands, and fast-growing service businesses

What you get:

A page built around your ideal client, not your preferences
Copy written for you, words that do the selling
Designed in Figma. Built in Webflow. Made for you
Works perfectly on any device
Found on Google by local clients searching for you
Booking system so clients reach you in one click
3 rounds of revisions until you love it
14 days of support after launch

Price: from 3000 CHF

Book The Client Magnet

The Authority Builder

A full digital presence that sells while you work.

Who it’s for: Established businesses ready to level up their online presence and attract premium clients.

What you get:

5–10 pages that tell your full story
Copy across every page that positions you as the expert
Designed in Figma. Built in Webflow. Made to scale
A brand identity that works across every platform
Advanced integrations: CRM, email sequences, and lead capture
Every page optimized to attract the right clients
4 rounds of revisions until every page is perfect
21 days of support after launch

Price: from 4500 CHF

Recommended
Book The Authority Builder
Optional Add-Ons :
Bilingual Setup
Monthly Performance Review
SEO Optimization

ALREADY HAVE A WEBSITE?

Fix what's broken. You have a website but it's not bringing clients? Let's find out why, before you spend money on a new one.

Quick Audit

Delivered in 48 hours
Who it’s for: You suspect something's wrong but don't know what. You want honest feedback, fast.

What you get:

30-min Loom video of your site as a real client would see it
Every friction point called out with specific fixes
Priority list: what to fix first for fastest results
45-min call to discuss what I found

Price: 200 CHF

Book Quick Audit

The Complete Diagnosis

Delivered in 1-2 weeks
Who it’s for: Your website isn't generating enough leads and you want expert analysis, not guesswork.

What you get:

PDF report with screenshots and annotations
Conversion analysis: where and why visitors drop off
Copy and messaging audit for your ideal client
Prioritized action plan + 45-min debrief call

Price: from 650 CHF

Book Complete Diagnosis
What clients saY

Honest feedback from valued people

Real feedback from businesses and individuals who trusted my content to elevate their brands. Their words reflect the impact of my work.

Jerome

Elena designed my consulting company's website from scratch with outstanding professionalism and efficiency.

She guided me toward benefit-driven content, high-quality visuals, and effective call-to-action buttons. Her SEO expertise was exceptional. The website ranks highly in search results. I highly recommend her to any business owner who wants to build a powerful and effective online presence.

Jérôme

Business coach and Founder of Positive Organisation
Anna

Working with Elena was such a positive experience from start to finish.

She is professional, attentive, enthusiastic and really takes the time to understand both the person behind the business and what the website should reflect. I’m very happy with both Elena’s work and her attitude, and I would really recommend her to anyone looking for a web designer who genuinely cares.

Anna

Psychologist and Founder of Selfcarebyalm
Fanny

It has been a great pleasure to work with Elena.

She has an eye for detail and a keen sense of priorities. She reviewed my entire website with a sharp, critical eye, catching what others miss. Her thorough feedback highlighted improvements and solutions. Her deep SEO knowledge and constructive guidance helped me significantly improve my website. Elena is methodical, attuned to details that matter, and genuinely invested in results. Highly recommended.

Fanny

Life coach and Founder of L'élan du Coeur Retreat Center

Ready to stand out?

I'll get back to you within 24 hours to schedule a free 30-min call.

Elena Dulea UI/UX Designer
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